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Acne Treatment Myths Can do More Harm Than Good
Free Pamphlet, New Web site Clear up Misconceptions

(ARA) - Sporting the coolest clothes, getting the hottest new haircut, being on top of the latest trends...for teens, looking good is a top priority. But for more than 20 million teens, an embarrassing problem -- equal parts medical condition and cosmetic emergency -- threatens to cramp their style. The problem is acne.

Many teens resort to remedies they have heard about from friends, often with disappointing results. "Unfortunately, acne treatment myths can do more harm than good," says Hilary Baldwin, MD, associate professor of dermatology at the State University of New York at Brooklyn. "For example, many teens believe they can scrub pimples away. In fact, scrubbing can irritate your skin, and it can actually make acne worse."

Assistance is also sought at the makeup counter. But teens who are anxious to cover their acne with makeup often apply too much, or use the wrong kind of cosmetics for their skin. According to Michael Criscuolo, a makeup artist whose clients include young stars from film, television and music, such mistakes only confirm that teens are hiding something, and can draw attention to the problem.

A new free brochure, In the Clear: A Guide to Surviving Pimples, offers teens advice on controlling acne, and makeup tips from Criscuolo on how to cover pimples effectively and mask some of the temporary redness and irritation that may accompany some acne treatments.

"You don't have to be a professional makeup artist to minimize the appearance of acne," he says. "With effective acne treatment, the right makeup tips, and some practice, anyone can have healthy, great looking skin."

Criscuolo's tips also include specific ingredients to look for or avoid in cosmetics, and how teenage boys can cover acne without anyone knowing. "There are lots of products guys can use -- tinted moisturizers, cover-up sticks and bronzing gels -- that can be applied at home. No one has to know," says Criscuolo.

The brochure also debunks some common myths about acne causes and treatments, and provides a list of "acne essentials" every teen should have.

Perhaps the most important "essential," according to Dr. Baldwin, is patience. "Acne cannot be cured, but it can be controlled," she says. "Your dermatologist has access to a vast array of medically proven treatments, such as RETIN-A MICRO (tretinoin gel) microsphere, 0.1%, to help control acne long term.

In the Clear: A Guide to Surviving Pimples and a $5 gift certificate toward the purchase of RETIN-A MICRO, when prescribed by a physician, are available by calling toll-free, 1-877-738-4624 or by visiting www.pimpleportal.com.

The Pimple Portal explains what does and doesn't cause acne, how the condition can be controlled, and includes information about a variety of over-the-counter and prescription treatments. In addition, the site includes more advice from Criscuolo on how girls and guys can cover up pimples.

Among the site's educational and fun features:

- An "Acne Scope" which allows viewers to get a close-up view of how pimples form

- An Acne Myths Quiz

- An "Ask the Expert" section, where visitors can ask Criscuolo and a panel of dermatologists questions about acne, makeup, and subjects ranging from skin to nails to hair. One new question is featured every week and all questions are archived.

- Video footage of Dr. Baldwin and Criscuolo offering tips and advice for teens

- "Face Invaders", an acne-themed adaptation of the "retro" videogame favorite

- Custom-postcards, visitors can send to on-line friends.

RETIN-A MICRO is a form of the popular acne treatment RETIN-A (tretinoin). The medication uses a technologically advanced Microsponge system designed to minimize the irritation commonly experienced with the highest strength of RETIN-A.

In clinical studies, the RETIN-A MICRO irritation profile was found to be similar to a mild, local irritant. The most common adverse reactions to RETIN-A MICRO were limited to mild or moderate irritation of the skin. Severe cutaneous irritation occurred infrequently. Full U.S. Prescribing Information is available on the Web site.

Courtesy of Article Resource Association, www.aracopy.com, e-mail: info@aracopy.com

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